All case studies
    Faym logoB2B

    How Faym Accelerated Organic Growth & AI Search Visibility Through GEO Strategy

    Faym aimed to strengthen organic discovery while building visibility across AI search for high-intent influencer marketing queries. By combining technical SEO remediation, entity optimization, answer-first content and authority building, Faym significantly increased organic and AI-driven acquisition.

    ChatGPTGeminiPerplexity

    Organic Sessions Growth

    Growth index: start = 100 · MoM

    GSC Clicks Growth

    Growth index: start = 100 · MoM

    AI Sessions Growth

    Growth index: start = 100 · MoM
    Overview

    Executive Summary

    Faym aimed to strengthen organic discovery while building visibility across AI search for high-intent influencer marketing queries. By combining technical SEO remediation, entity optimization, answer-first content and authority building, Faym significantly increased organic and AI-driven acquisition.

    The Challenge

    What We Were Up Against

    Technical SEO Issues

    Soft 404s, redirects and URL duplication weakened crawlability and search performance.

    Limited Non-Branded Visibility

    Faym had limited visibility beyond branded searches for high-intent influencer marketing queries.

    Weak AI Discovery

    AI search generated only 9 sessions at baseline, indicating minimal visibility across AI assistants.

    Strong Competitive Landscape

    Established competitors and alternative platforms dominated influencer marketing recommendations.

    Objectives

    Measurable Goals

    Resolve Technical SEO Issues

    Fix crawling, indexation, canonicalization and URL architecture problems.

    Expand Non-Branded Visibility

    Increase visibility for high-intent influencer marketing searches beyond branded queries.

    Build AI Search Presence

    Strengthen Faym's visibility across ChatGPT, Perplexity and Gemini.

    Capture Competitor & Alternative Searches

    Increase discovery across searches comparing influencer marketing platforms and alternatives.

    Accelerate Organic Acquisition

    Grow organic traffic, search clicks and new-user acquisition.

    Our Approach

    The AI Search Strategy

    1. 1

      Technical Remediation

      Resolved soft 404s, canonicalization, redirects and URL architecture issues.

    2. 2

      On-Page & Entity Structuring

      Strengthened schema, metadata, image alt text and entity signals.

    3. 3

      GEO & Content Hubs

      Built answer-first content, FAQs and topical hub-and-spoke clusters around high-intent searches.

    4. 4

      Internal Linking

      Improved internal authority flow from core pages to newly indexed and strategically important content.

    5. 5

      Authority & Off-Page Discovery

      Strengthened citations and discovery through directories, listings, YouTube and relevant communities.

    Results

    Results Dashboard

    Organic Sessions Growth

    Growth index: start = 100 · MoM

    GSC Clicks Growth

    Growth index: start = 100 · MoM

    AI Sessions Growth

    Growth index: start = 100 · MoM

    Results reflect Faym's reported key numbers. Growth periods are shown where supplied; no monthly trends or starting values have been inferred.

    Proof

    Prompt Visibility Examples

    “What are the top Wishlink competitor apps for influencers?”
    Before

    Faym had limited visibility in AI-generated recommendations for influencer marketing alternatives.

    After

    Faym appeared as a recommended creator-commerce alternative in AI-generated responses.

    “Best influencer marketing platforms for creators”
    Before

    Established influencer marketing platforms dominated AI recommendations.

    After

    Faym gained visibility among relevant platform recommendations for creator and influencer marketing searches.

    Insights

    Key Learnings

    Technical SEO improvements can unlock both organic and AI search growth.

    Answer-first content creates visibility beyond branded search demand.

    Entity and structured content signals improve AI discovery.

    Strong internal linking and authority building accelerate discovery of newly optimized content.

    Explore More

    Related Case Studies

    Want Similar Results From AI Search?

    See how DareAISearch can make your brand the preferred recommendation across ChatGPT, Gemini, Perplexity and AI Overviews.